This process involved working directly with the clients and helping them visualize the product itself as well as what the benefits of this product would be.
I have had some experience making infographics and illustrating different ideas visually, but this is the first time I did this for a client. It was interesting to get to work with someone one on one, who did not have any artistic experience and get to show them a visual representation of their idea (depicted in the first two sketches above). I learned that a lot of times the client won’t know exactly what they want and they will often trust the designer to make an accurate visual representation even with very little information.
A problem I faced was that the business student I was working with did not know exactly what he wanted to represent. His product was very vague so I tried my best to make sense of it by showing a storyboard of how the product worked and who it would help (seen below).
I wanted to make ann eye-catching and professional infographic that my client would be able to present to people, but I was happy to find that doing this allowed my client to be able to better visualize and understand his product himself.