Logos featured on company website
Logo redesign drafts
The goal of this project was to create different logos to feature on the website for the the performance and education subcategories of the organization. Each logo needed to be unified and clear in what they were representing.
Circles are shapes found in most ordinary things, so I decided to combine the original logo with as many things related to music that I could think of. By combining instruments and/or people with the shapes included in the original logo I was able to get the effect I was going for.
A year after my internship was completed I was asked to do more freelance work for the company. This job involved redesigning the a logo concept I created for the children's education subsection of the organization to match the videos I had made to advertise the music workshops for kids (see below) and to animate it. I had narrowed it down to two different versions, one which tells a story of people coming together and being united by music and another in which the original logo turns into the newer logo, so it is recognizable with the company.